Lead qualification is the key to saving your sales team hours of chasing dead ends. Use these frameworks:
BANT: Budget, Authority, Need, Timing CHAMP: Challenges, Authority, Money, Prioritization
Tips for Fast Qualification:
- Use discovery questions early
- Score leads based on firmographics and behavior
- Integrate automation to filter low-quality leads
Outsourcing lead qualification ensures only the best prospects reach your sales team.