If your funnel is packed but conversions are low, here’s why:
- Unqualified Leads – Fix: tighten lead qualification criteria
- Poor Follow-Up – Fix: automate email cadences and reminders
- Lack of Personalization – Fix: tailor messaging to buyer persona
- Misaligned Sales & Marketing – Fix: align goals and KPIs
- Outdated Tech Stack – Fix: use modern CRM and sales tools
Optimizing these areas can dramatically boost close rates.